Goal
One launch narrative across GTM and engineering — with battle cards, posts, and tracking after ship.
Best for
Teams shipping features or products who need GTM and eng on the same story.Connectors that power this
Run it
We are launching [FEATURE] on [DATE]. Using Brand Brain, Linear/GitHub context if connected, produce: (1) internal launch brief, (2) external announcement draft, (3) FAQ / objection battle card, (4) Slack kickoff message for #launch, (5) post-launch metrics to watch in week one.
What good looks like
- Shared narrative for eng and GTM
- Customer-facing draft ready for edit
- Explicit post-launch checks